Designed at: The Office of Experience
Copywriter: Nora Dyer
Creative Group is a meeting and events company that needed a brand that better tells their story. By doing so, we took a look at their core beliefs, goals and what makes them unique. From that foundation we were able to develop their new identity, visual and verbal language that carries through out the brand.
The brand refresh isn’t only for an external audence, it’s also meant to thrive internally in-house as well. We created collateral that introduced the new brand to the company.